IP Licensing Counsel Update

Richard Raysman will co-chair the IP Licensing Counsel Update, hosted by Incisive Media. Joining Mr. Raysman, are Ruth Lansner and Marc Reisler as guest panelists. Ms. Lansner will speak about international trademark licensing and Mr. Reisler will speak about the latest trends in licensing.

The conference will present innovative case studies of licensing trends relating to intellectual property. Designed for General Counsel, IP Counsel and Licensing Executives, this program will examine how intellectual property has changed in light of the recession. Discussion topics will include: How Does the Recession Affect Your Intellectual Property; Mock Licensing Re-Negotiation of Software License; IP Securitization; Licensing Mistakes; Cross Licensing Agreements; Partnering and Joint Ventures; International Trademark Licensing; Trends in Licensing based on Recent Cases; Celebrity Endorsements; and Ethical Issues to Consider.