Finding Liquidity in Beverages: A Strategic Framework for Middle-Market Executives & Owners

Corporate attorney Seth Milligan will participate in the 2026 BevNET Live conference in New York, where beverage industry founders, retailers, investors and distributors will gather to share experiences and perspectives on the issues influencing the future of the ready-to-drink (RTD) beverage market. Mr. Milligan's session, geared toward middle-market executives and business owners, will explain how founder-led and family-owned beverage companies can prepare for and execute a liquidity event such as a capital raise or full or partial exit. Speakers will touch on considerations including valuations and financial due diligence, ultimately laying out a framework for strategically assessing options and formulating a plan. The presentation will allow time for Q&A so audience members can learn more about successful beverage transactions in real time.