Social Media Advertising: Hear from the FTC

Holland & Knight's new series, "Conversations that Matter," features interviews with senior government officials, thought leaders, general counsels and policymakers concerning critical consumer protection issues. The series kicks off with Michael Ostheimer, a senior staff attorney in the Federal Trade Commission's (FTC) Division of Advertising Practices. Partners Anthony DiResta (a former FTC director) and Da'Morus Cohen (experienced in FTC matters), members of our Consumer Protection Defense and Compliance Team, ask Mr. Ostheimer about the FTC's approach to social media advertising, including an analysis of recent FTC enforcement actions, guidance and expectations for compliance.