December 21, 2012

Mobile Apps Targeted That Don't Have Privacy Policies

Daily Business Review
Michael E. Hantman

A company that believes its general website privacy policy provides sufficient notice to those who download the company's smartphone app may now face an opponent in the state of California.

One month ago, California Attorney General Kamala D. Harris sent a letter to more than 100 companies notifying them that they are not in compliance with California law, due to the fact that their mobile applications use or collect personal information but don't have privacy policies disclosing their privacy practices. She gave those companies 30 days to conspicuously post a privacy policy within their app that informs users of what personally identifiable information is being collected and what will be done with that private information.

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