May 2020
When the Social Media Influencer Follows You: Tips for Navigating Estate Planning for Social Media Influencers
Thomson Reuters Estate Planning Journal
Senior Counsel Shaina Kaimen wrote an article for Thomson Reuters Estate Planning Journal discussing how to estate plan for social media influencers. The unique business model and asset portfolio of influencers can present challenges when planning, even though they share many similarities with mainstream celebrities. Ms. Kaimen's article offers points to consider when planning for clients in this rapidly growing area.