Prediction Markets, AI and the New Investment Arms Race

Gaming and regulatory attorney Johnny ElHachem will participate in the 2026 SBC Summit in Lisbon, Portugal, a global event convening gaming operators, decision-makers, affiliates and other professionals to make new industry connections and share what's most affecting businesses and customers. Johnny's presentation will explore the entrance of artificial intelligence (AI) in the prediction markets sector. Already forecasted to surpass $500 billion in annual volume in the next decade, prediction markets now face the influx of AI-powered trading models, which can execute millions of transactions and contracts daily in the financial and betting markets. As traders, investors and institutions alike join the race for speed and glom onto predictive intelligence, the lines differentiating investing, trading and gambling are become more and more blurred. During this session, Johnny will discuss who or what could emerge as the "winner" of the "new investment arms race" as traditional business models are challenged and values are redefined. Attendees will leave with a clearer understanding of the latest developments in an already rapidly developing space alongside questions to ask as new technologies unlock new market potential.